PLAYBOOKS

Your ultimate guides to doing the work.

ASK’EM overview
ASK'EM Overview
What is it?
ASK’EM is an in-context survey system I developed at Indeed to measure customer satisfaction, featured in TechTarget’s case study on data-driven decision-making at scale.

How does this help?
It bridges the gap between what users value and what your org delivers—so product strategy reflects real customer value.
Master Conjoint (CBC)
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Coming soon
What is it?
How does this help?
A–Z of MaxDiFF
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What is it?


How does this help?